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First, it's important to grasp the basics.

These platforms typically work by allowing you to build campaigns, define your budget, and target specific demographics or groups. You can then analyze the performance of your campaigns in real-time and make adjustments as needed.

Benefits of using self-serve ad platforms are plentiful. They are affordable, adjustable, and offer a high degree of authority. You can launch campaigns whenever you want, and you have the ability to experiment different tactics to find what works best for your business.

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